Lux Investing

What are the downsides (dsadvantages) of investing in new technology, is it a good business strategy?

Picture this scenario: As a future stategy for an airline company, they decide to invest in technology, say the installation of Tv units (or anything thing u can think about) in the back of every seats, or a joint venture with a more famous airline say Singapore airlines, where both airlines could work with each other and develop new technologies, new machinery, better service? Would those new strategy make sense in the external competitive environment? (i.e. what customers require, what competitors are doing, trends in the business environment)

Public Comments

  1. *What you have described would only make the ticket go up and customers would not like that. People have portable computers now to occupy themselves with while on long flights. *
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